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Canada Remote Sales and Marketing

Sales Development Team Lead

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Description

Ciklum is looking for a Sales Development Team Lead to join our team full-time in Canada.

We are a custom product engineering company that supports both multinational organizations and scaling startups to solve their most complex business challenges. With a global team of over 4,000 highly skilled developers, consultants, analysts and product owners, we engineer technology that redefines industries and shapes the way people live.

About the role:

As a Sales Development Team Lead, you will oversee the Sales Development Representatives (SDRs) team to drive advertiser acquisition, pipeline growth, and lead qualification for the client. This role ensures SDRs are effectively prospecting, engaging potential advertisers, and converting leads into qualified opportunities. The Team Lead will mentor the team, optimize outreach strategies, and enhance sales effectiveness through data-driven insights.

What to expect at Client?
We love people who define their surroundings and who are constantly looking to learn new things. We value honesty and integrity above all. We love people who are honest, self-aware and intent on bettering themselves each day. If you love growth – professional and personal, then Client is most likely the place for you!

What do we do?
Client is an AI-powered Revenue Operations services company dedicated to accelerating innovation and revenue growth for platforms and publishers worldwide. Our mission is to enhance operational efficiency, scalability, customer satisfaction, and data-driven insights through advanced technology, automation, and AI capabilities. We serve industry leaders across AdTech, Consumer, CTV, Publishing, and Retail.

Responsibilities

  • Lead and mentor the Sales Development team, ensuring alignment with the advertiser growth objectives
  • Develop and implement effective outreach strategies using email, LinkedIn, and call campaigns
  • Monitor and optimize lead qualification processes, ensuring high conversion rates
  • Track SDR performance metrics (calls, meetings booked, response rates, conversion rates)
  • Work closely with Account Managers to ensure seamless lead handoff and pipeline management
  • Drive sales enablement initiatives, providing SDRs with training, scripts, and industry best practices
  • Implement and refine automation tools (Salesforce, HubSpot, Outreach, etc.) for sales prospecting
  • Conduct regular 1:1 coaching sessions, performance reviews, and SDR development plans
  • Prepare and present weekly sales pipeline reports to stakeholders
  • Stay updated with the advertising products and industry trends to tailor sales outreach

Requirements

  • 4+ years of experience in Sales Development, Business Development, or Lead Generation
  • 2+ years of experience leading SDR teams, driving revenue through lead qualification
  • Strong expertise in CRM tools (Salesforce, HubSpot, LinkedIn Sales Navigator, Outreach)
  • Exceptional communication and coaching skills
  • Data-driven mindset with a passion for sales strategy and optimization

What's in it for you

  • Care: your mental and physical health is our priority. We ensure non-deductible medical insurance
  • Tailored education path: boost your skills and knowledge with our regular internal events (meetups, conferences, workshops), Udemy licence, language courses and company-paid certifications
  • Growth environment: share your experience and level up your expertise with a community of skilled professionals, locally and globally
  •  100% remote work (please move this to the top of the list)
  • Welcoming environment: feel empowered with a friendly team, informal atmosphere within the company and regular team-building events

About us:
Canada is a strategic growth market for Ciklum.
Be a part of a big story created right now. Lets grow our delivery center in Canada/US together! Boost your skills and knowledge: create and innovate with like-minded professionals — all of that within a global company with a local spirit and start-up soul. 
Supported by Recognize Partners and expanding globally, we will engineer the experiences of tomorrow! 
Be bold, not bored!

Experiences of tomorrow. Engineered together

Interested already?

We would love to get to know you! Submit your application. Can’t wait to see you at Ciklum.

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